Bell pepper, red price in Phoenix.

How we got these numbers

• Instacart — Aldi:Category multiplier against Walmart base, adjusted for West Urban ($1.15)
• Walmart+:Regional baseline ($1.35)
• Instacart — Wegmans:Category multiplier against Walmart base, adjusted for West Urban ($1.42)
• Instacart — Sprouts:Category multiplier against Walmart base, adjusted for West Urban ($1.49)
• Amazon Fresh (Prime):Category multiplier against Walmart base, adjusted for West Urban ($1.62)
• Whole Foods Market:Category multiplier against Walmart base, adjusted for West Urban ($2.03)

Live observations come from public weekly ads (Aldi, Whole Foods) and BLS Average Retail Food Prices, refreshed daily. Estimates use a per-category multiplier calibrated to NPR, Consumer Reports, and Tasting Table grocery comparison studies.

Why this category prices the way it does

Produce pricing swings with season and source — Aldi and Whole Foods source different supply chains, so the per-pound number on a given week can shift more than other categories.

Phoenix grocery context

Phoenix's 100°F+ summers make grocery delivery less of a convenience and more of a heat-management strategy — same-day windows fill quickly from May through September. Fry's (Kroger), Safeway, Sprouts, and Bashas' all serve the metro via Instacart. Aldi has a growing but still-limited Phoenix footprint — most stores opened post-2022 in the West Valley and Tempe. Amazon Fresh's Phoenix-area fulfillment center supports reliable same-day delivery, even in peak summer.

For summer delivery, schedule before 10am to avoid afternoon heat affecting perishables (most services use insulated bags but produce can wilt). Walmart+ is the most consistently cheap option metro-wide; Instacart-Sprouts wins for organic produce.

Bell pepper, red prices in other cities

• Los Angeles, CA
• Denver, CO
• San Diego, CA
• San Jose, CA
• Seattle, WA