Bell pepper, red price in San Diego.
Live shelf prices for bell pepper, red (each) across all four major grocery delivery services in San Diego, CA.
Bell pepper, red · each
West Urban- Instacart — AldiCheapest$1.15
- Walmart+$1.29
- Amazon Fresh (Prime)$1.62
- Instacart — Whole Foods$2.03
Shelf price only — total delivered cost depends on basket size, fees, and tip.
Compare full basketHow we got these numbers
- Instacart — Aldi:Category multiplier against Walmart base, adjusted for West Urban ($1.15)
- Walmart+:Live observation from May 11 ($1.29)
- Amazon Fresh (Prime):Category multiplier against Walmart base, adjusted for West Urban ($1.62)
- Instacart — Whole Foods:Category multiplier against Walmart base, adjusted for West Urban ($2.03)
Live observations come from public weekly ads (Aldi, Whole Foods) and BLS Average Retail Food Prices, refreshed daily. Estimates use a per-category multiplier calibrated to NPR, Consumer Reports, and Tasting Table grocery comparison studies.
Why this category prices the way it does
Produce pricing swings with season and source — Aldi and Whole Foods source different supply chains, so the per-pound number on a given week can shift more than other categories.
San Diego grocery context
San Diego's grocery scene leans heavily on Vons and Ralphs (both Kroger), with Sprouts as the primary organic-and-natural option. Whole Foods has a smaller SD footprint than LA. Aldi opened its first San Diego stores in 2022-2023 (Chula Vista, El Cajon) and delivery coverage is still expanding. The Mexican border proximity means many SD shoppers cross-shop in Tijuana for produce — a habit that delivery services have eroded but not eliminated.
Without strong Aldi coverage, Walmart+ becomes the default cheapest option for most San Diego zips. Sprouts via Instacart is the best produce-and-natural-foods alternative to Whole Foods at noticeably lower prices.
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Service fees, delivery, and tip all depend on basket size — the cheapest per-item service isn't always the cheapest overall.
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